- Responsible for planning and execution of retail shops display, in-store merchandising and other visual materials.
- Collaborate with marketing team and retail operation team for production and implementation of retail shops visual merchandise display for various promotion materials, including key visuals, leaflets, print ads, posters, ePanels, web banners, and POSM.
- Facilitate the selection process for POSM by coordinating with suppliers, evaluating proposals, and making recommendations for approval.
- Coordinate with suppliers to obtain quotations for POSM materials and seek necessary approvals from management.
- Oversee the printing and production process, ensuring high-quality output and adherence to brand guidelines.
- Support promotional activities by coordinating external communications, such as advertising placements, and internal communications to ensure consistent messaging across channels.
- Arrange for the delivery of promotion materials to designated locations, ensuring timely and accurate distribution.
- Coordinate the setup and installation of materials such as posters and light boxes, working closely with vendors and internal stakeholders.
- Assist in marketing budget allocation and tracking, ensuring that resources are appropriately allocated to offline marketing initiatives.
- Manage manpower arrangements, such as leaflet distribution or promoter deployment, to support offline marketing campaigns effectively.
- Responsible for graphic design from ideation stage to final artwork independently