Assistant Marketing & Communications Manager, HKTW (Ref. No.: 27746)
Our client, a leading Luxury brand, is seeking a high-calibre individual for this position
工作职责
- Media & PR – Plan and execute annual media strategies, manage KOL/editor relationships, oversee press materials, and protect brand reputation through proactive crisis management
- Celebrity Management – Build and manage local celebrity partnerships, coordinate styling and social media exposure, and align with global talent strategies
- Visual Merchandising – Implement global VM guidelines across retail touchpoints, manage window displays and seasonal updates, and conduct store training
- Retail Marketing – Plan in-store events and activations, liaise with mall partners, collaborate with retail teams on materials, and analyze performance to optimize ROI
- Cross-Regional Collaboration – Align with China and HQ teams, report on market trends and campaign results, and adapt global strategies for local execution
- Budget & Reporting – Manage annual marketing budget, track spend and ROI, prepare financial reports, and support planning processes with data-driven insights
工作要求
- Bachelor's degree or above in Marketing, Communications, Journalism, or related fields
- 5+ years in marketing communications role; Luxury, jewellery, fashion, or beauty industry background preferred
- Strong understanding of HK/TW luxury consumer psychology and market trends
- Strong existing network with local media, celebrities, and KOLs
- Strong analytical, project management, and cross-functional leadership skills
- Entrepreneurial mindset with intercultural experience
- Excellent communication skills
- 职位编号:
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27746
- 日期:
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27/05/2026
- 工作类别:
-
其它
- 薪金范围:
-
$Neg.
- 学历要求:
-
Degree
- 联络电邮:
-
[email protected]
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