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Our client, a leading premium brand, is seeking a high-calibre individual for this position

工作職責

Champion and elevate the brand across the regional market, ensuring alignment with global positioning while tailoring approaches to local market nuances.
Contribute to the development and execution of integrated brand and communication strategies that support business objectives, drive brand performance, and shape actionable brand plans.
Design meaningful consumer experiences and implement brand activation initiatives to boost engagement, conversion, and loyalty.
Organize regional B2B and B2C events that reinforce brand relevance.
Develop communication strategies for brand activation efforts, including paid media, social media, and influencer engagement.
Collaborate closely with business units and the central team to roll out global brand, sponsorship, and trade fair strategies in local markets.
Evaluate and support potential brand partnerships, such as with chefs and athletes.

工作要求

Champion and elevate the brand across the regional market, ensuring alignment with global positioning while tailoring approaches to local market nuances.
Contribute to the development and execution of integrated brand and communication strategies that support business objectives, drive brand performance, and shape actionable brand plans.
Design meaningful consumer experiences and implement brand activation initiatives to boost engagement, conversion, and loyalty.
Organize regional B2B and B2C events that reinforce brand relevance.
Develop communication strategies for brand activation efforts, including paid media, social media, and influencer engagement.
Collaborate closely with business units and the central team to roll out global brand, sponsorship, and trade fair strategies in local markets.
Evaluate and support potential brand partnerships, such as with chefs and athletes.